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BusinessExecutive ChangesMay 12, 2026

Jeff Blackburn leaves Amazon playbook for Tennis Channel CEO role

MSN

Former Amazon executive Jeff Blackburn has taken on the CEO role at Tennis Channel, a linear and streaming sports network. Blackburn previously spent 24 years at Amazon, where he helped establish and build key divisions including Prime Video, Amazon Studios, and Amazon Music.

Key Takeaways

  • Blackburn spent 24 years at Amazon before taking the Tennis Channel CEO job.
  • He helped create Prime Video, Amazon Studios, and Amazon Music.
  • Tennis Channel runs as both a linear network and a streaming sports service.

Why It Matters

Blackburn’s move brings an executive with direct experience building Prime Video, Amazon Studios, and Amazon Music into a sports network that spans linear and streaming distribution. For Tennis Channel, the appointment signals a leadership change rooted in streaming and media product building, not just traditional cable operations. The broader streaming ecosystem already knows Blackburn from Amazon’s media expansion, so this is a notable executive transfer between major video businesses. What to watch next is whether Tennis Channel outlines any changes to its linear-streaming mix or digital product priorities under Blackburn.


Read full article at msn.com

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